Group Sales & Reservations Manager

🌟 JOIN THE TEAM AT NELL’S – GROUP SALES & RESERVATIONS MANAGER🌟

Recently listed in The Time’s Best Places to Work 2025 and in Code Hospitality Happiest Places to Work 2025, Nell’s is growing fast and we’re looking for a Group Sales & Reservations Manager to help steer us toward our ambitious goals.

This is your chance to make a big impact at head office, shaping the financial future of one of Manchester’s most exciting hospitality brands.

Who We Are
Nell’s is a neighbourhood bar serving up big ‘za with a simple purpose: to create places full of happy people - whether that’s our guests or our team.

With six existing sites across Greater Manchester and big expansion plans, now’s the perfect time to jump on board.
 

Our Values
Be Real - Honest, fair, down-to-earth, and inclusive. Be yourself, we celebrate individuality.
Bring It - Show up, bring your A-game, and keep the good times flowing.
Create Sparks - Full of energy, big ideas, and fresh ways of doing things.
Care A Lot - Purpose-led, people-focused, and committed to sustainability.

What You’ll Be Doing 

• Sales & Business Development
• Proactively identify and develop new business opportunities to grow private hire, group bookings and corporate revenue.
• Build and maintain strong relationships with corporate clients, event agencies, local businesses and community partners.
• Conduct regular local outreach to increase brand awareness and nurture meaningful partnerships.
• Create and manage contra partnerships with local hotels, theatres, community groups and aligned brands.
• Represent Nell’s at networking and hospitality industry events where appropriate.
• Secure high-value bookings and repeat business across multiple venues.
• Reactive Bookings & Guest Journey
• Manage and convert all booking enquiries for groups of 13+ guests.
• Upsell packages, add-ons and menu enhancements to maximise spend per head.
• Collaborate with Marketing and Operations to create compelling, guest-friendly packages and minimum spends.
• Own and optimise the booking system (Collins), ensuring booking types, processes and the guest journey are clear, effective and commercially strong.
• Support and coach site teams to confidently use the booking system to its full capability.
• Organise and host networking events, venue showcases and client site visits.
• Deliver tailored solutions that balance guest expectations with operational excellence.
• Reporting, Strategy & Growth
• Track and analyse sales performance, booking trends and conversion metrics.
• Provide regular reporting and insights to senior leadership.
• Develop and execute strategic sales plans to meet and exceed revenue targets.
• Work alongside Operations to create site specific plans and tactics to hit budgets and uplift sales on quiet sessions.
• Deliver against monthly KPIs and maintain clear activity reporting.
• Work closely with the Sales & Marketing Lead on long-term seasonal planning.
• Stay updated on market trends, competitor activity, and guest preferences.
   

What’s in It for You?
Competitive Salary & Bonuses - Your hard work won’t go unnoticed.
Career Growth - Want to open a new Nell’s? We’ll help make it happen with funded courses & leadership development.
Perks Galore - Free food and drink on shift and generous staff discounts at all sites when not at work.
Inclusive Culture - A welcoming, fun workplace where everyone belongs.
Private Health - Access to a private GP and covers you for inpatient or outpatient care with our partner Vitality.
Make a Difference - Get involved in sustainability initiatives, community projects, and charity events.
Well-being Support - We understand the demands of hospo life, which is why we offer well-being support, including 12 free counselling sessions a year with Health Assured.
Celebrations - Birthday and Christmas credit to spend at our venues, plus two epic staff parties a year!
Travel Perks - 50% off late-night taxis to get you home safely after work.
Hospitality Hikes - Fully funded hospitality hikes to keep you active.
3 Days off at Christmas! - A rare perk in hospitality, we close for 3 days at Christmas to allow our teams to spend time with friends and family.
Enhanced Maternity and Paternity - Enhanced policy available to all team members
Enhanced Sick Pay - 10 days per year of paid company sick pay for salaried team members.
 

What we’re looking for:
•    Proven experience in sales, business development or events management within hospitality.
•    A strong network across Northern hospitality, corporate and events sectors.
•    Commercially aware, target-driven and confident negotiating high-value bookings.
•    Experience building sales strategies and delivering clear reporting.
•    Comfortable using CRM systems and booking platforms (Collins experience preferred).
•    Self-motivated and proactive, with the ability to work independently.
•    Collaborative mindset, able to build strong relationships with Marketing, Operations and site teams.
•    Positive, energetic and tenacious attitude.
•    Passion for hospitality, competitive socialising and creating guest-focused experiences.